Why Men are Getting Botox

For years women have been using BOTOX® to reduce wrinkles and therefore the signs of aging. As it turns out more men are now seeking BOTOX® as well. Most men, however, are very practical and accept cosmetic surgery for different reasons . . . but not always.

Men are now looking for ways to boost their self esteem and confidence in new ways. Whereas previously men looked toward material objects as signs of success, many now see cosmetic surgery as a sign of privilege and affluence. At least 225,000 BOTOX® treatments were performed for men in 2012. BOTOX® has been around for more than 20 years, so why have so many men started to use BOTOX® and other cosmetic procedures recently? Social scientists have a few suggestions:

• Cosmetic surgery has become more accessible with less prohibitory prices in the past 20 years.
• Gender roles have become less rigid and what was previously considered a women’s domain, and visa versa, has blurred. It is now more acceptable for men to have BOTOX®.
• The baby boomer generation is living longer and seems to refuse to age!
• Men are trying to keep up with their younger looking wives.
• The competitive job market seems to demand a youthful, more energetic look.

In case you are not aware of the process involved in receiving injections of BOTOX®, please watch my video showing the procedure. In the video, I explain how it is done, how it involves only very minor discomfort, how long injections last, and exactly how it works! Here’s the video:

Don’t forget, BOTOX® may just be the perfect Father’s Day gift for your husband or father! Give us a call for your consultation or to set up an appointment this month!

Dr. Branman

Call Melinda at the front desk to set up a consultation 501-227-0707